STRAWBERRY (BERLIN) MEETS ALASKA – PHOTO EXHIBITION AND 25^TH SHOP ANNIVERSARY

Our friends over at Strawberry Shop Berlin are celebrating their 25th Anniversary of being in business with a photo exhibit of their most recent group snow trip - to Alaska! Read on to hear from Strawberry owner Juliane about how their trip went and where to find them to see the full photo exhibit in person.

My name is Juliane and I am the owner of Strawberry – a cool girl fashion store in the middle of Berlin which exists since 1995. I am organizing snowboard trips for girls only since the very beginning of the shop. We´re always trying to go to special spots like Hawaii Big Island, Sierra Nevada Spain, Saarisälkä Finnland, Oppdal Norway or Stryn,… so far, there was only missing Alaska!

No sooner said than done, our last trip beginnings of the year was to Alaska. We´ve been together with a professional photographer team called Cameraworkers.

Alaskan people are very crazy, but super friendly at the same time. At 23 Fahrenheit, all of them are wearing shorts and flip flops. It´s kind of a hot day for them. They are always looking for party, but on the other hand due to their roots, they are very close to nature.

This is understandable since the nature and the views on the top of the mountains are just amazing. If the weather is good, you can see the ocean while boarding. And at our arrival we´ve seen two reindeers in front of a house. Unfortunately, we haven´t seen any bears, but they told us that there is a bunch out there – maybe next time.

Regarding the snow, I am actually speechless. It was just incredible. The snow feels different, I am pretty sure because it´s so close to the sea and the clouds are snowing immediately. Furthermore it was snowing the whole time giant snowflakes. Every morning between 7 and 10 am they had to blow up avalanches. The idea behind the trip was actually doing some shots while Heliskiing, but it was impossible due to the heavy snow falls. The helicopter couldn´t event start. Therefore we had to search our own slopes on the hills and we were riding a lot on the slopes. Riding in Alaska is at a high level – they have so many black slopes for advanced riders. We (and you) definitely have to go snowboarding or skiing in Alaska (once again).

Convince yourself and check out our upcoming event on December 7^th. We´re going to do a special photo exhibition and celebrate our 25^th anniversary. Please feel free to join us for some hot wine and cookies. Furthermore, there will be the option to buy some of the shots of Alaska – (Do you still need a Christmas present?) and a photo shooting to win from Cameraworkers. We´re looking forward to seeing you!

Facebook Event: https://www.facebook.com/events/789738531471587/

ATTENTION ALL EASTCOASTERS: 

G.W.R. IS HEADED YOUR WAY! (SIGN UP HERE)

Originally posted on TWSnow- you can check out the full article here!

All photos - Ashley Rosemeyer

Why aren't there more women's events? This is the biggest takeaway from G.W.R. by Nikita Clothing at Carinthia Parks on March 31^st.  Girls traveled from Pennsylvania, New York, Connecticut, Massachusetts and Vermont to be at this single-day event. With so much interest and enthusiasm for something like this, it should be a no-brainer to get more of these progression and jam session days going. If you're a girl and you live somewhere they don't have an event like this, start organizing it! Get out there and bring people together!

With more than 70 girls gathered together at Carinthia's Lower Nitro Park on the morning of March 31^st, the excitement was high and the energy was infectious. Throw-back jams started playing over the speakers provided by Carinthia and the G.W.R. by Nikita Clothing at Carinthia Parks was on. If you're not familiar with G.W.R. events by Nikita yet- the format runs like this; the day starts off with a morning jam session coached by Nikita teamriders, and then after a short break for lunch everyone gathers again at the top of the park to throw down tricks they've just learned (or have already mastered) for a massive giveaway of prizes and goods. Prizes are handed out for riders when they land sick tricks, their personal best tricks, or even when someone just slams super hard; they earn themselves a giveaway and a huge round of applause for going for it.

Was that not enough? Head over to TWSnow now to get your fill on the rest of this recap and see more photos from our G.W.R. event at Carinthia!

The first Girls Shred Session just wrapped up in Snowpark Obergurgl!

So many girls turned out for the event to get tips and learn new tricks from freeski coach Lisi Gram and snowboard coaches Lea Baumschlager and Pilar de la Cruz. The coaches were sharing their knowledge and expertise with every girl that came by, and of course getting their own riding time in on the expertly-maintained features by the all-female-shapecrew of the Snowpark Obergurgl.

Check out the two edits that came from the event and be sure to check out the next one closest to you!

Girls Shred Session Obergurgl - Snowboard from Nikita Clothing on Vimeo.

Girls Shred Session Obergurgl - Freeski from Nikita Clothing on Vimeo.

Originally posted on Transworld Snowboarding, you can see the full article here!

All images - Jessika Hunter

Last month, the first ever G.W.R. snowboarding event by Nikita Clothing with Rude Girls Snow and Skate took place at Sunshine Village.

The day started off with a gathering of more than 50 girls at the top of Wolverine's Kids Play Park. The park itself had been designed by Abby Furrer, a manager and buyer at Rude Girls shop, and the participants of the G.W.R. event had exclusive access to it all day. The regular park had been turned into a girls-only snowboarding zone for several hours and the ladies loved it. (Don't worry folks--there were two other parks that riding patrons could visit on Saturday, Sunshine Village made sure everyone had a great day that day.) The park was the perfect mix of inviting and challenging, and the everyone took to it right away.

Nikita brought out team riders Taylor Elliot, Summer Fenton and Ari Morrone to hang out with the Rude Girls shop team riders and help teach the girls who showed up for the event a new trick or two. Nikita team riders and Rude Girls riders stationed themselves at various features throughout the park, and girls had the opportunity to cruise or session any feature they wanted. The stoke level was at an all-time high, and soon enough girls all throughout the park were pushing themselves and landing new tricks they learned that day, as well as spending time perfecting the tricks they already had in their bag. Everyone was cheering each other on after both hearty slams and victorious lands.

Head over to Transworld Snowboarding to read the rest of the recap and see all of the awesome photos that Jessika Hunter captured during the event! Stay tuned for the announcement of our next G.W.R. location, we can't wait to get it started.

Ever dreamt of jumping on a plane to Japan, setting off on your very own unplanned perfect JAPOW adventure? Nikita Ambassador Summer Fenton stopped dreaming, started doing- and found herself a world away with no plans, lots of friends, and tons of great snow.

What made you want to go to Japan? 

Ever since I could remember, snowboarding in Japan has always been a bucket list dream of mine. I’m so happy I finally got the opportunity to fulfill it! 

Dreams: fulfilled p. Keith Rutherford

This was kind of a last-minute thing. How did you end up going to Japan?

I was back home in San Francisco and realized I had some rare spare time in between contests. My boyfriend and friends were in Japan and they kept telling me how awesome it was out there. I then got this gut feeling that I should go out there too and do some soul shredding for myself. No contests- just me and my board in Japan. I thought it was crazy that I was even thinking about hopping on a plane and leaving to Japan, especially since I had no actual agenda and knowing that I would be in a foreign country solo traveling, but then I got encouragement from my boyfriend and friends and knew in my heart that I needed to go and make this quick last minute decision for my own good. I packed my bags and left the San Francisco airport 24hrs later- it still gives me chills that I sent it out there.

Did you have a plan before you left?    

I had absolutely no plan whatsoever. I really was just following my instincts and heart. I remember sitting there thinking to myself, “What am I going to do once I land?” I didn’t know where I was staying or even what mountain to ride. I didn’t even know how I was going to get to the mountain town of Hakuba because it is a five hour trip away from the airport nor do I speak or read Japanese. But in the end it all worked itself out.

Spots don't build themselves- Summer and friends putting in the work p. Keith Rutherford

Who did you meet up with there? 

I knew I would meet with Taylor Elliot at the bus station in Hakuba (which was easier than expected). I ended up meeting up with some of the Too Hard/ Powanoia crew that included Taylor and Kendel Elliott, Fancy and Kieth Rutherford and Christine Savage.  We met a bunch of local Japanese riders too! It was so awesome riding with a crew that was motivated and constantly in good spirits. I was so stoked to be filming with them! Love all my new tomodachis!!! <3 Don’t know what I would do without them all!

Where did you go? How long were you there for? I was there for one week. While I was in Hakuba, I received a last minute invite to compete in the Burton U.S. Open in Vail, Colorado for the following week so I had to cut the trip short.

Something else that Japan has no shortage of- delicious drinks! Just make sure you pay attention to the pictures on the packaging if you don't read Japanese 😜

What was the weirdest thing you saw and/or did? The weirdest thing that I did was drink some herbal lemon relax tea that had cat nip in it. I thought cat nip was just for cats haha…it did make me feel relax though  Or the fact that you have to wear special shoes that are bright red and say toilet on them in the bathroom

What were your top three favorite moments while in Japan?  

Ahhh there were so many to choose from!

 1.) Obviously my favorite moment was riding that JAPOW! It is the fluffiest and just overall best powder ever! This one particular day was just magical- we went to a resort in the Hakuba area where it was only $32 to ride the mountain. Such a steal! There were only eight cars in the parking lot so we basically had the resort to ourselves for the entire day. So many endless face shots and fresh tracks all on the best snow I’ve ever ridden. Like- what?! Is this real life? Somebody pinch me!

Our last run of the day was the one to remember. The chair lifts were about to close and we found this one open area of untracked powder. I was in this unreal state of euphoria, peace, gratitude and presence. It was absolutely mind blowing! And then afterwards I ended the day with my favorite… RAMEN!

The goods were got. p Keith Rutherford

2.) I hit my first street spots! Street is scary and I loved every second of it from thinking creatively of what you can do and how you can hit the feature to having to go into the feature confidently without having any second thoughts. I think I liked that part the most because once you’re going you can’t chicken out and stop, you just have to go for it because if you don’t the consequences worsen. Hitting street has taught me so much about myself and I feel I have grown as a person. Landing tricks and lines in the streets were so rewarding and I hope to play in the streets more! 

From the pipe to the streets- Summer's ready for whatever, wherever.

3.) Lastly- exploring Shinjuku, Tokyo. Once I got to Shinjuku, I meant to go drop my board bag off at the hotel. Instead, I got lost and ended up walking and dragging my heavy board bag around the very crowded Shinjuku. It kind of reminded me of Times Square with all the bright lights and billboards, it was a beautiful sight. One bright side of getting lost in Shinjuku was that I practically walked the entire town so when I did finally find my hotel I knew exactly where I wanted to go. In this exact order I went to: 7-11 to grab a quick snack, after I got my fixing at the 7-11, I went straight to the arcade. I decided to go to the one that had popping Japanese music and a lot of pickachu games. Once I was done playing at the arcade, I went to a 24hr ramen shop and ate my life away haha!

I know, I know, you’re probably saying, "why 7-11 when we have those back in the states?" Let me tell you that 7-11 in Japan is the best for snacks and drinks. I didn’t know I liked 7-11 until I went to Japan. The fried chicken and sushi rice balls are so yummy and cheap. Also, there is a huge selection of the most delicious gummies ever invented.

Summer Fenton is a Nikita Snow Ambassador, regular competitor in the halfpipe circuit and lover of sand and waves. If you don't already, see where this jet-setter ends up next by following her on Instagram @badgirlsumsum

Back in September, we handed out 30 disposable cameras to girls across the US, planning on assembling an entire photo show without even knowing what we would get back. Scary? Yea, maybe a little 😅

Luckily, we had nothing to worry about. What we got back on those cameras was nothing short of awesome! We should've known that we could count on our Nikita Nation to deliver pic after pic of disposable gold ✨ There were photos from skate sessions at the park, hikes along mountain ridges, urban explorations and even cowgirls out on the ranch. Every image was like a snap straight from their lives, and we loved looking at every single one.

Our event went off better than we could've hoped, if you haven't checked out the recap of it yet you should now. Of course, there was no way we could include all of our favorite images in that show- we would've needed an art space the size of a real museum (maybe that's an exaggeration, but still, we would've needed a bigger space for sure).

Nevertheless- we buckled down, picked our favorites to show, and had an event to remember!

So here they are- in all their disposable glory. Enjoy these select images from our disposable Nikita Perspectives Project.

Perspective from Emily Bedell

Perspective from Amanda Proudfit

Perspective from Summer Fenton

Perspective from Grace Mayernik

Perspective from Heidi Venturine

Perspective from Quinn Poer

Perspective from Emily Bedell

Perspective from Amanda Proudfit

Have a favorite? See something cool? Want to just let us know what your unique perspective is? Connect with us on Instagram @nikitaclothing or Facebook Nikita Clothing! We can't wait to hear from you. 

You know and Nikita knows- Girls Are Awesome.

How awesome? Well have a look at the newest Crap to Bottom edit with our girl Elena Koenz and friend Sina Candrian from LAAX. These ladies take turns making turns and jibbing features in such a smooth way you'd think they practiced ballet in their off time.